Marketing Manager - FMCG Scale-up
Own big launches, work directly with the founders, and make a real mark in a challenger consumer startup.
Our client is on a mission to become the world’s leading performance tea and functional beverage company. Their natural, high-performance hot & cold-brew teas are already used by elite national sports teams and hundreds of professional athletes. With nearly 10,000 online subscribers, national retail listings, and a major supermarket launch in January, they’re scaling at high speed.
Backed by leading athletes and experienced FMCG angels, this is a career-defining opportunity to join this brand at a pivotal moment. They’re now looking for a hungry, driven, best-in-class Marketing Manager to help turn this brand into a household name.
You’ll report to the Fractional CMO - a seasoned FMCG leader and co-founder of a household snacking success story - and work directly with the Founder, giving you rare exposure, ownership, and the opportunity to accelerate into a future Head of Marketing role.
What you'll do:
Own the marketing roadmap - planning and delivering campaigns, launches and activations on time and to a world-class standard.
Lead high-profile product collaborations.
Manage events & sampling at major sporting events and key retail locations.
Work closely with the Founder and internal team on brand positioning, content strategy and ongoing brand development.
Ensure a consistent brand experience across every customer touchpoint.
Lead market research, gather insights, run creative/messaging tests, and turn data into clear strategic recommendations.
As they scale, help build the marketing team, supporting recruitment and onboarding of roles such as community, social and content.
Who you are:
Proven experience in a fast-growing consumer startup.
Experience delivering campaigns and product launches - including partnerships, live events and sampling (you roll up your sleeves, not just brief agencies).
Ambitious, with the desire to grow into a Marketing Lead role.
Thrive in a fast-paced startup environment - smart, resourceful, organised, and able to juggle multiple projects without letting anything slip.
Data-driven, comfortable analysing performance and making insight-led decisions.
Strong communication and collaboration skills, able to work effectively with founders, creatives, agencies and retail partners.
Passionate about health, wellness and self-improvement - you’ll feel right at home.
💸 Salary: flexible budget, let's have a conversation about your expectations!
🏡 Logistics: Vauxhall office, WFH 1 day a week
More info:
25 days annual leave + bank holidays
Generous pension with employer contribution
Health insurance + wellness rewards
Monthly on-site gym membership
Regular team socials
Unlimited product allowance
- Department
- Generalist Marketing
- Locations
- London
- Working Location
- Hybrid, On-Site
About Up Collective
Founded by people just like you, we are a friendly space for ambitious marketers who want to achieve big things and help others do the same. Meet like-minded marketing mates in our vibrant community, find your dream job and become more confident in your role with our Start-Up Marketing Accelerator.
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