Senior Digital Marketing Manager - Brand Hackers
An opportunity to help grow some of the UK's most exciting DTC brands đ
Brand Hackers
We build experienced, dynamic and fractional teams that fit in like puzzle pieces â providing just the right knowledge and energy at the right time. Weâre not your typical agency or a one-man show; we're a team of passionate professionals who eat, sleep, and breathe branding and marketing.
Our team of experts covers all marketing mix elements, from performance and social media to web development and beyond and with over 100 brands under our belt, our Brand Hackers have a treasure trove of shared experiences. This wealth of knowledge fuels our creativity and gives us the edge.
Weâre 4 years old and have grown from just 2 of us to 13 people with some case studies weâre really proud of and a bit of a reputation (even if we say so ourselves).
The Role:Â Senior Growth Marketing Manager
This role is instrumental to growing the DTC businesses of some really exciting brands within the startup world.
As a Senior Growth Marketing Manager within the Brand Hackers team, youâll be a key part of helping our brands achieve outsized impact from a range of growth focused marketing activities. Not only will you manage 1-2 brands of your own, youâll also support our growth team strategically, helping them with day to day and bigger picture thinking.
A big part of this role is levelling up our growth game across our brands and articulating a a vision for how Brand Hackers approaches growth marketing.
What you will do...
Strategy & Campaign Management
- Develop and execute growth strategies to scale customer acquisition and revenue for DTC brands.
- Manage performance campaigns, optimising and exploring opportunities across platforms like Meta, Google, and TikTok.
- Provide strategic insights and recommendations, acting as the main liaison with brands.
- Define and manage experimental roadmaps, including test execution and result analysis.
- Collaborate with content creators and founders to align growth-focused content and commercial goals.
Team Leadership & Development
- Manage and mentor a team of performance marketers, ensuring they are developing their skills and growing in their roles.
- Support the team in troubleshooting campaign issues, offering guidance, and sharing best practices to improve results.
- Set performance goals for the team and foster a collaborative environment that encourages knowledge-sharing and innovation.
- Stay up-to-date with the latest trends in DTC growth marketing and performance marketing to keep the team at the cutting edge.
Commercial Leadership
- Help build the reputation of the Brand Hackers growth team through personal brand building on LinkedIn, engagement in DTC communities and leading webinars/talks where applicable (e.g. within Up Club).
- Support the Head of Commercial by developing & nurturing new business opportunities, including owning the sales process where appropriate.
- Take a strategic view towards client growth to identify upsell opportunities within existing brands.
Client Communication & Relationship ManagementÂ
- Build strong, trusted relationships with brands by consistently delivering results, staying responsive, and offering strategic growth advice.
- Present regular reports and insights to brands, making complex data easy to understand and demonstrating the impact of the campaigns.
- Proactively recommend new growth opportunities for brands, staying one step ahead of their business needs.
Who you are...
- Demonstrated success in driving customer acquisition, revenue growth, and maximizing ROAS for DTC brands.
- Strong analytical skills for data-driven strategy and performance optimization.
- Experience in managing and mentoring performance marketing teams.
- Skilled communicator adept at building client relationships and simplifying complex data.
- Proficiency with marketing tools like Google Analytics and Meta Ads Manager, plus CRO techniques and A/B testing.
- Solid understanding of DTC commercials, growth modelling, and KPI setting.
- Experience in fast-paced startup environments, ideally in sectors like food, homecare, personal care, or petcare.
đ” ÂŁ48-55k per annum
đ Fully remote role with requirements to be in London once a weekÂ
- Department
- Growth & Performance
- Locations
- London
- Working Location
- Remote
About Up World
Founded by people just like you, we are a friendly space for ambitious marketers who want to achieve big things and help others do the same. Meet like-minded marketing mates in our vibrant community, find your dream job and become more confident in your role with our Start-Up Marketing Accelerator.
Intrigued? Click the link to find out more
Senior Digital Marketing Manager - Brand Hackers
An opportunity to help grow some of the UK's most exciting DTC brands đ
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